Google Maps is using AI to improve the user experience. See how Google now pairs AI-generated editorial summaries with the main carousel photo. Plus, Gemini synthesizes business reviews, and the "busier than usual" alerts are now hot pink.
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Google Business Profile suspensions are spiking due to user account restrictions. Learn what local SEO experts are saying about this issue, including potential causes and how to appeal a suspension using Google's form. Several SEOs report seeing multiple accounts restricted.
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Learn more →Learn how StrikePoint Group generates leads across its HVAC portfolio. They apply the same lead gen playbook to every brand they buy. Discover their Google Ads strategy, landing page templates, and mobile CTAs. Plus, see what's not working for them.
Apple Maps is preparing to roll out ads in USA and Canada. Local businesses can soon promote their locations directly within the app. Ads will be targeted using contextual information like search terms and approximate location, without tracking users or sharing data.
Videos uploaded to GBP can now be captioned and edited directly inside the dashboard - no external apps or re-uploads required. The interface feels surprisingly similar to TikTok or Instagram-style workflows: you can adjust settings, add captions, and select audio directly within GBP before publishing.