eCommerce

Learn about Google's switch from the Content API for Shopping to the new Merchant API. Find out how this change affects your eCommerce store, especially if you use a tool to automatically connect your product catalog to Google. The new API supports up to 1,000 products per call.

Learn how Google Chrome classifies websites by merchant and spending sector. Chrome uses this categorization to organize user transactions, provide spending statistics, and power financial management features. Categories include dining, alcohol, loyalty programs, and many more.

Discover how AI platforms cite sources beyond product pages in eCommerce. Learn which sources resolve buyer uncertainty, including guides, support content, and reviews. Optimize your eCommerce AI search strategy by understanding the broader evidence layer AI systems use across five subverticals.

Learn about the SEO implications of Shopify's new Horizon theme, which appends '?variant=' to all product URLs. Discover how this affects crawl budget and indexing, plus a potential workaround involving theme Liquid, though it may break the related products widget.

Amazon is experimenting with replacing traditional search results with AI-generated summaries. The test, which features no ads, is slow, but it changes the search ranking game completely. See what this means for product visibility and SEO on Amazon.